Stéphanie Criaud : Created her business communication
Stéphanie Criaud - Saint-Nazaire (44) https://fr.linkedin.com/in/stephanie-criaud-48013a125
Stéphanie, has known us through word of mouth. Already installed for a while, she wished to increase her network through communication.
She wished to assert herself and give a more business side by creating a visual identity and communicate on her still too much unknown job (or at least very caricatured) thanks to a business card and a flyer.
For the visual identity, we started from the present regarding the colors: it needed something sweet, as her image. The logo was reflected as follows :
- a house: Stéphanie's workplace that moves to your home
- a tree: for the symbolism of the seed of harmony which grows thanks to her (we also hid, in contra-form, the initials SC in the roots)
- two hands: to show that the work within a home is done in collaboration (it's up to you to take a hand which is offered)
The symbolism of hands was moreover very important for Stéphanie.
As for the flyer, we deleted it for the benefit of a double folder business card, more compact and more useful (on an unknown business, we advise putting important information on the card to facilitate the memorization). Here is the technical information :
- Size : 10,80 cm x 8,50 cm open - 5,4 cm x 8,50 cm closed (standard size)
- Support : 350g half-matte coated paper
- Sides : 2
- Laminating both sider : Matte
- Colors both sider : Four-color process
- Varnish both sider : Matte acrylic or HUV
- Selective varnish UV first side : Placed on the logo a highlight and on its catchphrase in the back
- Scoring : 1 central scoring (2 folders)