Le Nid du bien-être : a ressourceful cocoon
Le Nid du bien-être - 4 bis Boulevard de l'Abreuvoir, 44350 Guérande http://www.leniddubienetre.fr/
Participating in the inauguration of Fish Spa in the Nid du Bien-être,I met Gaëlle, and, thanks to a randraw, I was used as a guinea pig for the demonstration of the fish spa and I also won a massage.
During the discussion about this new pedicure provided by its small fishes doctors, Gaëlle announced me that she wished to update her communication.
She wished to redo her showcase so that this one reflects her personality and of course that it announces the new fish spa.
We took advantage of it to redo her tariff leaflet, customised her car, and create a template of special offers.
We have at first worked on her tariff leaflet, by adapting the visual identity of the Nid du bien-être to a clear communication matching better to the personality of Gaëlle.
The leaflet of open format 21 x 29,7 cms, printed on a support of 135g glossy coated with a central fold (2 pages folder),include her price lists and her contact information (with a location map created specially for The Nid du bien-être). We played with colors and curved forms to remind the cocoon ( the sweetness).
Afterward, we used this leaflet to set up a template modifiable "event" on Publisher (size A5/A4/A3), according to the customers needs .
For that the showcase of the Nid du bien-être will be noticeable, we added color, furthermore we slightly modified texts.
We choose to print on some polymer vinyl, permanent adhesive, easy installation, four coulour process + white for 4 of the models which did not present an opening inward the institute, and an impression on some transparent vinyl monomer, permanent adhesive, four colour process + selective white, matt lamination to keep of the luminosity.
The rear window of the Espace (car) took advantage of a makeover thanks to a micro-perforated monomer support. The advantage of the product being its outside opacity of 100 % and almost invisible from the inside.
The Nid du bien-être also benefited from our offer sponsoring thanks to Fabienne de Melt'in Com.